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20 Laws Of Dating For The Modern Man

Some etiquette is timeless.

James Michael Sama
17 min readSep 5, 2024

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There are patterns that one recognizes when spending over a decade building a career discussing relationships — and in modern times, these patterns are not always hopeful.

It’s been more than 10 years since I started my blog, and over that time I’ve had my writing translated into multiple languages, read more than 100 million times. I’ve written a book, coached hundreds of people, and given my opinions to the media and on stages across the United States.

Of the many narratives that repeat themselves, one that seems overly prominent is:

“Men don’t want to put effort into dating anymore.”

I’ve heard it in every culture, from virtually every female client, I’ve even seen it with my own eyes.

[It is worth noting that my male clients are genuinely goodhearted men who are doing everything they can to navigate the world of relationships, and they should receive proper credit. The good men are out there].

One of the reasons I started writing in the first place was to help men like this step up their game when it came to dating and relationships. To set themselves apart. To build stronger relationships with those around them (and themselves). To operate with a higher sense of integrity and…

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James Michael Sama

I help you evolve into the ultimate version of yourself. Life & Executive Coach. Multi #1 writer. Trusted by: CNN, CNBC, NY Post, CBS, more. Say hi! @JamesMSama